- POPSUGAR Australia
- Fashion
- This Aussie Fashion Brand Makes Cute (and Affordable) Clothes From Recycled Materials
This Aussie Fashion Brand Makes Cute (and Affordable) Clothes From Recycled Materials
As POPSUGAR editors, we independently select and write about stuff we love and think you’ll like too. POPSUGAR has affiliate and advertising partnerships so we get revenue from sharing this content and from your purchase.
As lovers of cute clothes and the environment, being young fashionistas right now can feel morally challenging. How do we buy sustainably without breaking the bank, while also supporting small businesses that are making big moves towards slow fashion?
Look, we can’t do it all. But we can continue to uncover local sustainable fashion brands that are affordable, and share them with you.
Australian brand, First Colours have just launched their second collection, made entirely from recycled materials. A 7-piece collection that focuses on traditional silhouettes and unconventional materials challenges preconceived notions of sustainable fashion. Along with this, the brand continues its sustainability efforts with the launch of rentable pieces.
Dreamt up in 2020, First Colours was born out of the need for more sustainable fashion for people who “don’t fit the traditional fashion mould”. They nail size inclusivity, offering sizes 6-18 in all designs, plus a range of silhouettes to suit different body types and style versatility.
“We hope that our customers will be inspired by our use of unconventional materials, bold colour choices, and our rental option through RNTR,” said co-founder, Emily Savage.
“While it would be impossible for us to solve all the issues surrounding sustainability in the fashion industry, First Colours hopes to contribute to the conversation in a meaningful way and create products that are accessible for people from all backgrounds while not causing damage to the earth.”
Below, we’ve picked some of our favourite pieces from the collection for you to add to cart, so you can help support the local sustainable fashion industry.
Cool & Calm Top in Midnight
Make a statement with this boldly coloured Cool & Calm Top in Midnight ($149). First Colours use recycled satin to create this adorable front tying top. Slap on some nipple pasties and bare it all or pair this with a tank top for some extra warmth.
Tulip Top in Strawberry
Tulip Top in Strawberry ($110) is giving off hot, romantic-girl summer vibes. Wear it at sunset on a yacht off the Amalfi Coast. Pair it with the Lily Pants ($131) for a chiffon dream outfit.
Orchid Top in Tangerine
Versatile and dreamy, the Orchid Top ($124) would go well with any bottoms, whether it be your favourite pair of jeans, a pair of patterned flares or a floaty skirt.
Self Portrait Blazer in Lavender
The Self Portrait Blazer in Lavender ($269) is giving boss girl but with soft and feminine vibes. Style with a shimmery bralette for evening chicness or layer over a tank for a daytime delight.
Don’t forget the matching Storm Pants ($199).
Iris Pants in Ocean
Who doesn’t love a pair of high-waisted silk pants? These Iris Pants in Ocean ($134) are truly divine, and could be worn as a comfy night out look paired with heels, or as a casual date outfit.