The Charlotte Tilbury Products Mecca’s Head of Artistry Recommends Getting Your Hands On

Charlotte Tilbury Beauty, the cult brand created by British makeup artist Charlotte Tilbury, is finally launching in Australia, thanks to the team at MECCA. From today, September 21, you’ll be able to pick up Charlotte Tilbury Beauty goodies exclusively in 59 MECCA stores across Australia and New Zealand as well as online via the MECCA website.

To celebrate this long-awaited launch, we spoke to MECCA’s Head of Artisty, Tony Baumann, and picked his brain over which products are must-tries from the brand. “Ever since Charlotte Tilbury Beauty was launched in 2013, MECCA’s Founder and Co-CEO Jo Horgan made it her mission to ensure the brand was in its rightful ANZ home, MECCA,” Baumann told POPSUGAR Australia.

“Seven years later, we are thrilled to be able to combine the magic of MECCA and Charlotte Tilbury’s genius and vision for beauty, all wrapped up in her eponymous line, on offer for our customers and team members. Our community has been so very vocal about wanting Charlotte Tilbury Beauty and we’re thrilled we can finally bring the brand to life in Australia and New Zealand.”

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POPSUGAR Australia: What is the one Charlotte Tilbury Beauty product you will always have on hand going forward?

Tony Baumann: The Charlotte Tilbury Beauty Pillow Talk Lipstick ($49), for sure! The universally loved, best-selling lipstick was launched to give all women what Charlotte Tilbury calls ‘the most beautiful lips of your life’. The moisturising matte formula smooths and shapes the lips of your dreams to allure, tempt and perfect every pout. It’s formulated for every woman at every age and any skin tone and is perfect to have an on-hand to simply elevate any look.

PS: What are three products we need to get our hands on ASAP before they sell out?

TB: Charlotte Tilbury Beauty’s Magic Cream ($90) is the globally best-selling, award-winning moisturiser for magic skin! Originally created backstage to instantly prep and transform the look of models’ skin before fashion shows, it became SO iconic, she had to ‘bottle it’.

The Charlotte Tilbury Beauty Cheek to Chic Pillow Talk Original ($55) is Charlotte’s world-famous, best-selling Pillow Talk blusher that has caused makeup mania across the globe and now we can finally get our hands on it! With luminous gold flecks in each shade, this blush will add an instant healthy sheen to your complexion for a gorgeous glow!

Charlotte Tilbury Beauty’s Pillow Talk Push Up Lashes! ($46) mascara features incredible new lash innovation and is the secret to instant length, weightless volume, stretch and a 24-hour vertical lift effect for the lashes of your dreams.

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PS: What is one Charlotte Tilbury Beauty product that is lesser know but equally as amazing?

TB: One of our favourite hidden gems in the Charlotte Tilbury Beauty collection is the Pillow Talk Eyeliner ($37). Featuring a smoky berry-brown shade that is so easy to blend and is the perfect addition for sultry, dreamy, definition to your eyes. Offering precise yet soft colour and pay-off with a high concentration of pure pigments the eyeliner is the perfect addition to finish any beauty look.

To shop all of the Charlotte Tilbury Beauty goodness, head in-store or online to MECCA. And, as Charlotte Tilbury herself would say, enjoy darlings!